2 min read

Thumbnail Design for 'Game Changers' YouTube Channel

A corporate style guide, turned business casual to make viewers want to click the thumbnail and giving some breathing room to the assets.

I have done many channels with a corporate style to them in the past and this one came loaded with guides which always makes life a little simpler for a designer. I made some natural adjustments to their initial design because things seemed a little too stiff. That's the thing with corporate design, it's a fine line between being a robotic and looking like a classy company that also means business. Think of it as being more business casual rather than overly formal in presentation. Have a look at the final designs below.